Quick-Win Technical SEO Fixes To Try Today

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June 5, 2024

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Quick-Win Technical SEO Fixes To Try Today

Quick-Win Technical SEO Fixes To Try Today

Buckle up, folks! Today, we’re diving into the world of technical SEO, where the magic happens behind the scenes to make your website shine in the search engine results. As the resident SEO expert at MCR SEO, a leading digital agency in Manchester, UK, I’m here to share some quick-win fixes that’ll have your site punching above its weight in no time.

Uncover Hidden Gems with Google’s Site Search

Remember when we first started out at MCR SEO? Those were the good old days, back when our website was a little rough around the edges. One of the first things we did was to check how many pages Google had indexed for us using the “site:mcrseo.org” search operator. As it turns out, this simple search can uncover a treasure trove of hidden issues – from broken internal links to outdated content that’s been quietly haunting your site.

Let me tell you, when we first ran this search for MCR SEO, we were in for a rude awakening. Google had indexed a fraction of the pages we thought were live and accessible. Turns out, our developer had been slacking off, and a bunch of our pages were returning those dreaded 404 errors. Talk about a face-palm moment!

Fix Broken Links for a Healthier Site

Broken internal links can be the bane of any website’s existence. Imagine your potential customers eagerly clicking on your navigation menu, only to end up on a dead-end page. Not exactly the user experience we’re going for, right?

At MCR SEO, we make it a point to regularly scan our site for these pesky broken links. And let me tell you, it’s amazing how quickly they can accumulate, especially if you’ve been in the game for a while. One minute, you’ve got a sleek, streamlined site, and the next, it’s like a minefield of 404 errors.

But fear not, my friends! Fixing these broken links is a relatively straightforward process. All it takes is a bit of diligence and maybe a helping hand from your trusty developer sidekick. Once you’ve identified the culprits, it’s just a matter of redirecting those wayward links to their rightful destinations. Trust me, your users (and search engines) will thank you for it.

Supercharge Your Site’s Speed

Now, I know what you’re thinking – “But [name], my site has been around for ages! How on earth am I supposed to make it lightning-fast?” Well, fear not, my dear technical SEO enthusiasts, because there are some quick and easy fixes that can work wonders.

One of our go-to strategies at MCR SEO is to leverage the power of a content delivery network (CDN). By offloading some of the heavy lifting to a global network of servers, we can significantly reduce the time it takes for your pages to load, no matter where your users are located. And the best part? Services like Cloudflare make it a breeze to set up and configure.

But wait, there’s more! Another quick win in the speed department is to focus on optimizing your images and other media assets. Switching to formats like WebP can make a huge difference in your site’s loading times, and you don’t even have to be a coding wizard to make it happen.

Unlock the Power of Structured Data

Alright, let’s talk about something a little more advanced – structured data. Now, I know what you’re thinking: “Structured data? Isn’t that the stuff that makes my site look all fancy in the search results?” Well, you’re absolutely right!

At MCR SEO, we’ve seen firsthand how properly implemented structured data can give your site a major boost in visibility. It’s like having a secret decoder ring that search engines can use to better understand the content and context of your pages.

But here’s the kicker – all too often, we see businesses neglecting this crucial aspect of technical SEO. They’ll set it up once and then forget about it, leaving their structured data riddled with errors and inconsistencies. Trust me, I’ve been there, and it’s not a pretty sight.

That’s why we make it a point to regularly audit our clients’ structured data, making sure it’s accurate, up-to-date, and aligned with the latest best practices. It may not be the most glamorous task, but it’s one of those little things that can make a big difference in your search engine performance.

Consistency is Key

Remember, when it comes to technical SEO, consistency is key. It’s not enough to just fix a few issues and call it a day – you’ve got to stay on top of it, continuously monitoring and optimizing your site to keep it in tip-top shape.

At MCR SEO, we’ve found that setting up regular “SEO hygiene” checks is a game-changer. Whether it’s a quarterly deep dive or a monthly quick scan, keeping a close eye on your site’s technical health can help you nip any problems in the bud before they spiral out of control.

And let me tell you, the results speak for themselves. By staying proactive and addressing those pesky technical issues as they arise, we’ve helped our clients at MCR SEO achieve some truly impressive organic search growth. It’s like having a well-oiled machine – the kind that just keeps chugging along, effortlessly climbing the search engine rankings.

So, there you have it, folks – your quick-win technical SEO fixes, straight from the experts at MCR SEO. Remember, these are just the tip of the iceberg, but they’re a great place to start if you’re looking to give your website a much-needed boost. Now, go forth and conquer the search engine world, my friends!

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